CREATION AND
DEVELOPMENT
Papel Para Mechas is an exclusive product line. We have a complete structure for manufacturing and distribution.
Today, already established as a national reference in Brasil, we are constantly expanding to reach all beauty professionals. A sustainable product that adds technology and safety to the professionals' daily lives.
The major differentials of our papers lie in the technologies applied to bring greater security and optimize the entire bleaching process, providing better results for the professional and their clients.
Discover all the benefits and advantages of our products that have come to revolutionize the market and transform beauty sustainably!
The role of beauty
Literally paper.
Who would have thought that a "simple" Sustainable Paper for Highlights and Balayage would revolutionize hair bleaching?!
For many years, since the beginning of hair bleaching, the use of aluminum foil adapted as a support and insulating material has been embraced by beauty professionals worldwide.
For all questions, the answer has always been written in different ways on the label of the bleaching powder itself, specifically in the instructions for use, regulated by ANVISA, which advises against the use of the product in contact with metal.
Based on this principle, after years of research and testing, we have developed exclusive Papel para Mechas for use by beauty professionals, a technological and innovative product aimed at ensuring and enhancing their work by delivering healthy, intact hair without damage to the strands, and at the same time, being able to collaborate with the environment using this sustainable material.
The simple fact of breaking a paradigm by generating a change in habit, an imposed method, in short, a "simple paper" with all its technology is capable of changing the entire process, revolutionizing the segment, and transforming beauty sustainably.
Air Flow Technology combined with Grip System Technology are the major differentiators of the Sustainable Paper for Highlights and Balayage and play a fundamental role in the process of creating highlights.
Air Flow Technology was specially developed to allow better gas flow between the paper and the products used in bleaching, maintaining the ideal environment for healthy and uniform bleaching from root to tip.
In addition to Air Flow, Grip System Technology is a system that allows for superior adhesion, providing better attachment of the strands to the paper during the bleaching process.
The action of these two combined technologies brings greater safety and efficiency to the professional throughout the process, increasing the quality and profitability of their work in their daily routine.
We recognize the importance of developing products that are environmentally responsible and have minimal impact on the ecosystem.
In conducting our research for the development of Sustainable Paper for Highlights and Balayage, we carefully consider the selection of sustainable and eco-friendly raw materials.
We use resources from renewable and certified sources, such as FSC-certified reforestation wood. Additionally, we prioritize the use of non-toxic water-based inks and glue derived from cassava gum.
Our research processes are designed to minimize waste of natural resources and reduce environmental footprint. We constantly seek ways to optimize energy efficiency, reduce carbon emissions, and promote recycling and reuse of materials.
Discover our eco-friendly campaigns and actions!
Join us on a mission to care for the environment and help people. Learn about our sustainable initiatives and be part of this positive transformation.